designer - Andy Roscoe
client - International social poster contest (ICOGRADA)

blurb - Think Ability. I designed this for an international social poster contest in Slovakia. It was selected to be in the show and was printed in their catalogue.

My objective was to design a poster that displayed ability rather than disability in relation to people with a handicap. After rejecting the cliche metaphor of -it's broken but still works - I went with a straight-up amazing display of ability.  The white text at the top states, "On November 7, 1999, more than 200 people transformed their disabilities into abilities when they completed the New York City Marathon." There after is a list of each person's name and time.